SNEAKER APP

UI/ UX

2022

DESIGN BRIEF

My value proposition involves creating an app that facilitates interactions between users and sellers, emphasizing the importance of communication for a positive experience. I aim to focus on selling a specific category of items, such as shoes, clothes, or collectibles, that possess a market demand. The app will primarily cater to the resale of items, offering a platform to discover unique niche brands alongside popular favorites. Additionally, it will feature a system to authenticate items, monitor transactions, and provide seamless communication between buyers, sellers, and the company. I envision the app design to be simple and intuitive, allowing users of all levels to navigate effortlessly and encouraging newcomers to engage in resale and expand their customer base.

DESIGN TOOLS

Color Palette

Typeface (Font)

Icon

Logotype

RESEARCH + EXPLORATION

During interviews regarding shopping apps, I discovered that customer service and monetization were lacking in top brands and applications. I aim to capitalize on this by creating a community-based application. It was frustrating to learn about the perceived perfection of certain companies like Amazon, while some may overlook the imperfections inherent in those apps due to their large brand presence. However, I intend to replicate the strengths of existing platforms while also addressing areas for improvement that others may not have noticed, integrating these enhancements into my own application.

LAYOUTS

FRAMES